Partner With Us

Win-Win: Become a Horse Nation Partner!


Connect your product with readers of the fastest-growing, most ridiculous equestrian website in America. Here are a few reasons why partnering with Horse Nation is a genius idea.

Contagious content for all breeds of horse lovers.

The most ridiculous horsey site on the internet is growing ridiculously fast. Horse Nation offers the most brilliant horse-related content on the web, never shying from hyperbole or hysterical stories about horses and the people who love them.

Every day, 30,000+ readers around the world click to get a fix of breathtaking (and breathtakingly funny) videos, snort-worthy lists, heartwarming stories and updates on bizarre news and culture about our favorite subject, our steeds. Unlike any other equine related site, we specialize in equal-opportunity satire, serving up stories that delight readers of all disciplines and especially undisciplined readers. Hunter-jumpers, dressage queens, jockeys, polo players, barrel racers and Breyer horse show organizers — we are one site to lure them all. United in laughter across all breeds (of horses and people) we remind the world many times a day that horses, and their people, are fascinating — and funny.

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Numbers don’t lie. Horse Nation has well over half a million unique visitors a month.

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Half a million is all the people in this stadium TIMES FIVE.

We have an international audience. Though based in the United States, we’ve had visitors from 190 countries.

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Our readers visit often. With multiple new posts per day, Horse Nation is one of the most frequently updated equestrian websites in the world.

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Horse Nation is diverse. Rather than catering to one discipline, we appeal to the full breadth of equestrian sport, including dressage, eventing, hunter/jumper, western, endurance, driving, vaulting, polocrosse, racing and more.

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Horse Nation is engaging. We maintain a lively social media presence and encourage discussion on the site to create an interactive, community atmosphere.

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We get genuinely excited about our sponsors. We’re enthusiastic about promoting your products, and that enthusiasm translates directly to readers.

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Sponsorship is more than just a banner ad. From product reviews to contests to feature articles, we team up with sponsors to promote their products and services in the most effective way possible–which we think mean taking a multidimensional approach.

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Horse Nation offers a variety of sponsorship options to satisfy various price points and advertising needs.

Click here to receive our 2022 Partnership Guide via email.

We Are Nation Media

Nation Media is a family of equestrian websites consisting of Horse Nation and Eventing Nation. Nation Media’s goal is to create unique and engaging content that people want to consume, that promotes community, and that sponsors are proud to be associated with. We seek to bring fairness, objectivity, and advocacy into the content we create — with just the right amount of ridiculousness. We aspire to create a great place to work and a sustainable business. We commit to always embracing the “insanity in the middle.”

Go Riding.

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